Digital analytics for data-driven marketing | FIRE8

Digital Analytics

Data-driven growth strategies

Creation, evaluation, interpretation

Data as a key component of your growth strategy

Our digital analytics service goes much farther than conventional reporting.

Digital analytics is an investment which has immediate effects and can be started at any time. It promotes the growth of your business by showing you which content performs well and where you can find your target audience. Data is translated into smart actions, while the customer experience benefits from the optimization of internal processes. Find out which channels yield the best engagement and which journey your target group travels before they convert into paying customers.

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We make your data precise and profitable


What have you got without knowing it?

You have data. Regardless of the amount you have, you can be sure that your existing data can already give you valuable clues about actions you should take. What do you need to find these? A team of data analysts who can make data relevant by organiz


Unified data collection

Let us help you ensure that your analytics setup is configured correctly and that you are collecting the right data which provides the needed insights so that your business can achieve success.


Centralized data management

The centralized data collection and unified formatting are based on our rigorous approach to collecting, organizing and refining information. Together we can build a solid database.


Unexpected connections

We enable cross-platform comparisons and inferences by presenting unconnected data sources alongside each other. Connections and opportunities which previously went unnoticed suddenly become obvious.


A visual data playground

The difference between the nearly-right data visual and the right data visual is like the difference between a glow worm and lightning. Fire8 dashboards deliver accessible, interactive data visuals.


Data, insights, actions

Our dashboards help you to understand data. What’s more, they include understandable recommendations for actions to take and thus provide a concrete solution for complex business challenges.

You generate loads of data – Fire8 gives you analytics

Discovery and research

We examine your analytics and data holdings. We review the situation in your industry sector and present our evaluation along with further insights before we make any concrete recommendations.

Defining digital strategies

How can your company best purpose data analytics? What will yield the highest return on your investment? Each of our recommendations is focused on your individual success.

Execution, optimization, and support

We’re looking for long-term relationships. We lay the foundation with the execution of data-driven marketing decisions. Analytics reports and strategy updates drive ongoing success.

  • Discovery And Research

  • Defining Digital Strategies

  • Execution, optimization, and support

Become a data pro in 8 steps

How can you maintain a complete overview of all your marketing efforts? By adopting APIs and digital dashboards to bump your analytics up to the next level. Fire8 know exactly what you need in order to understand the performance of digital marketing initiatives and make necessary improvements.

1. Initial audit

The intuitive analytics audit identifies areas with potential for improvement. It shows you which data you should be collecting and processing in the first place.

2. Workshop

The data analytics workshop begins with defining your goals. We then discuss processes which have strong potential to help you reach those goals and establish data capture and analysis systems.

3. Implementation concept

Your goals and the interests of your stakeholders serve as the basis of our data analytics concepts. In this step, we work to list concrete measures in order to create a plan of action.

4. Data collection setup

Fire8 determines an effective system for the collection of data. We account for your website, your internal lead system, your point-of-sale systems, newsletter management tools, and more.

5. Processing of data

Our data-processing operations begin with the restructuring or reformatting of data. Powerful automation of data aggregation combined with thorough quality controls facilitates later data analyses.

6. Data analysis system setup

Linking your data to Google Data Studio ensures fast access. This tried and proven data analysis system is both powerful and user friendly.

7. Interactive dashboard design

Our interactive dashboards are a fascinating way to harness all necessary data in one place. Use the insights provided by data marketing to get an edge on your competition!

8. Clear recommendations for actions to take

Our dashboards proactively recommend steps to take. In this way, we ensure that the potential revealed by digital analytics actually translates into real actions.

Our focus on data, analytics and business models sets us apart from other agencies.

The Data-Driven Approach

Convert data into smart actions with Fire8

Let Fire8 use your data to make decisions which positively impact your growth! Wie meet you at whichever stage you are in on the analytics journey. Our mission is to support you on your mission and to help you make decisions backed by data.

Get started with digital analytics

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Build a comprehensive digital analytics roadmap with Fire8. Contact us now.

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Madlaina

Digital Marketing Specialist

Madlaina

Digital Marketing Specialist